Word About the Web

8 tips for designing a great website!

Square buttons, round buttons, flashy buttons … will they match my shoes, my handbag or my tie? Are you stuck in a maze of buttons, headings, bullets, sub-headings and color schemes?   STOP!!!!

Take a deep breath and read some practical tips for professional looking websites.

1.Select a color scheme and stick to it! Use your company colors or choose two or three complementary colors and stick with them—don’t change colors on every page.
2. Use templates. There are many templates or pre-set designs available.
3. Provide and easy to use navigation system. You need to ensure your visitors can find what they are looking for easily.
4. Don’t go overboard on special effects. One or two special effects can add jazz to your site, but don’t overdo it! Too many distract the visitor from the content.
5. Backgrounds. Number one DON'T…No black writing on dark blue background. Make the text easy to read.
6. External links. It is a good idea to open links to other websites in a new window. That way your visitors can easily return to your site when they are finished browsing the external link
7. Site Map & Search Feature. If you website is more than 15 pages, it is useful to have a site map or a “Search” feature to ensure your visitors can easily find what they’re looking for.
8. Content is King. While it is important that your website looks clean and professional, it is far more important that you concentrate your efforts on the content and promotion.

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